Press Releases

  • August 15, 2016

    NEW YORK, Aug. 1, 2016 /PRNewswire

    Financial Media Exchange (FMeX), a leading provider of financial content, is integrating Redtail Technology’s robust customer relationship management (CRM) capabilities into FMeX’s Content-As-A-Service platform for financial advisors. The CRM integration expands Financial Media Exchange’s relationship with Redtail, a leading provider of CRM solutions for financial professionals. The companies worked together to provide access to Financial Media Exchange’s content from the Redtail CRM user interface. Now, advisors can transfer data between firms to reduce redundant entry and provide up-to-date client and account data within the Redtail CRM interface.

    Dave Connor, Financial Media Exchange’s Vice President of Channel Development, said; “Incorporating Redtail CRM as a core functionality in FMeX’s platform is another example of our focus on helping advisors demonstrate value to their clients by embracing an open technology ecosystem to improve the daily management of their practices. We want to deliver an experience for advisors that best meets the needs of today’s investor.”

    “Redtail and FMeX share a commitment to investing in innovations that keep financial advisors ahead of fluctuating investor demands,” Brian McLaughlin, CEO of Redtail Technology, said. “The evolution of Financial Media Exchange’s Content-As-A-Service offering illustrates their continued commitment to delivering valuable tools built specifically for independent advisors.”

    “Our formula is really simple” explained Ric McConkey, CEO of Financial Media Exchange, “FMeX wants to help financial advisors ensure that their content is relevant, distributed effectively on the right device, at the right time and to the right client.”

    About Financial Media Exchange, Inc.
    FMeX is the world’s largest content library built exclusively for the financial services industry. Our single mission is to help financial professionals provide personalized marketing content to their clients in order to enhance client relationships and increase sales. FMeX was founded by experts in the financial services industry and is the first Content-As-A-Service company with headquarters in Plymouth, MA and regional offices in New York and Kansas City. Individuals and organizations of all sizes benefit from our sophisticated content enablement platform that allows for aggregation, curation, and distribution of content from any device; in addition to measuring content utilization, remaining compliant with industry regulations and elevating the customer experience. For more information, visit www.fmexc.com.

    About Redtail Technology
    Redtail Technology is a leading provider of web-based Client Relationship Management (CRM), paperless office, and email archiving solutions, in the financial services industry. Easily affordable, easy to implement, and offering integration with many of the industry’s most widely used applications. Redtail is committed to providing financial advisors with the core technologies that drive their day-to-day operations.

    www.redtailtechnology.com

  • April 25, 2016

    GOLD RIVER, CA

     

    • Zapier redefines integrations by allowing unprecedented level of dialogue between financial technologies within advisory businesses
    • The new feature removes financial advisors’ dependency on direct integrations between providers 

    Redtail Technology, a leading provider of client relationship management (CRM) software for financial services firms, today announced its latest integration partnership, with Zapier. Zapier represents the leading edge of technology with regard to integrations, offering the single most advanced level of platform to platform dialogue available, bar none.

    Less than five years ago, the most in-depth integration would be a Single Sign On, or at best, a manual sending of information from one tool to another. Now, not only do advisors have the ability to seamlessly send valuable information between numerous tools, but they can also integrate tools directly within the CRM, regardless of whether they are “officially” integrated with one another, or with Redtail.

    “Those who know financial technology have known for some time that an advisory firm’s CRM is the foundation upon which their technology engine runs,” says Brian McLaughlin, CEO of Redtail. “Our integration with Zapier epitomizes this core truth. We are very pleased to offer our advisor partners cutting edge technological innovation on an ongoing basis and this partnership illustrates our commitment to that approach.”

    The integration between Redtail and Zapier removes the necessity for Redtail to directly integrate with a wide variety of technology platforms requested by users. Traditionally, integration is achieved when the right technicians from each company forge a common language that enables them to build a bridge between the two platforms.

    With Zapier, those bridges are already built, and users can now define those automated actions to take valuable information from Redtail and align it with a range of apps that cover categories ranging from Billing & Invoicing all the way to Social Networking and Electronic Signature tools. Many advisors will find these apps already familiar, including those from Google, Slack, MailChimp, Constant Contact, and more.

    “At Redtail, we excel at customizing solutions and integrating our tools into our customers’ unique environments,” says Rick Williamson, Lead Subject Matter Expert, Redtail. “The Zapier and Redtail integration will allow advisors and financial advisory businesses to capture the scope of client activity and interactions more efficiently and easily.”

    To speak with a Redtail technologist about this news and for all media inquiries, please contact redtail@ficommpartners.com

    About Redtail Technology

    Redtail Technology is a leading provider of web-based Client Relationship Management (CRM), paperless office, and email archiving solutions in the financial services industry. Easily affordable, easy to implement and offering integration with many of the industry’s most widely used applications, Redtail is committed to providing financial advisors with the core technologies that drive their day-to-day operations. CRM is ultimately about not only acquiring and managing your clients and prospects — it’s also about servicing them and, in turn, extracting value from the relationships. At the same time, it’s about doing all of these things while simultaneously improving operational efficiency. Visit www.redtailtechnology.com for more information.

     

    Contact information
    Olivia Gagnon
    FiComm Partners
    olivia.gagnon@ficommpartners.com
    917-636-4803

    Jason Lahita
    FiComm Partners
    jason.lahita@ficommpartners.com
    310-593-4222

  • April 21, 2016

    CHICAGO, April 20, 2016 —Morningstar, Inc. (NASDAQ: MORN), a leading provider of independent investment research, is integrating Redtail Technology’s robust customer relationship management (CRM) capabilities into Morningstar OfficeSM, its portfolio and practice management system for financial advisors.

    The CRM integration expands Morningstar’s relationship with Redtail, a leading provider of CRM solutions for financial professionals. In 2014, the companies worked together to provide seamless access to Morningstar’s proprietary research and analytics within the Redtail CRM user interface. Now, advisors can transfer data between firms to reduce redundant entry and provide up-to-date client and account data within the Redtail CRM interface. Redtail will become an integral part of Morningstar Office, along with account aggregation, back-office services, and rebalancing capabilities.

    Jeff Schwantz, Morningstar’s head of advisor and wealth management solutions, North America, said, “Incorporating Redtail CRM as a core functionality in Morningstar Office is another example of our focus on helping advisors demonstrate value to their clients, by embracing an open technology ecosystem to improve the daily management of their practices. We want to deliver an experience for advisors that best meets the needs of the investors they serve.”

    In addition to account aggregation, back-office services, and rebalancing capabilities, Morningstar Office includes portfolio management and performance reporting, advanced research functionality, sophisticated investment planning, and secure client communication. Redtail CRM solutions include automated workflows, an intuitive user interface, and paperless office and email archiving.

    “Redtail and Morningstar share a commitment to investing in innovations that keep financial advisors ahead of fluctuating investor demands,” Brian McLaughlin, CEO of Redtail Technology, said. “The latest evolution of Morningstar Office illustrates Morningstar’s continued commitment to delivering valuable tools built specifically for independent advisors.”

    About Morningstar, Inc.
    Morningstar, Inc. is a leading provider of independent investment research in North America, Europe, Australia, and Asia. The company offers an extensive line of products and services for individual investors, financial advisors, asset managers, and retirement plan providers and sponsors. Morningstar provides data on more than 510,000 investment offerings, including stocks, mutual funds, and similar vehicles, along with real-time global market data on more than 17 million equities, indexes, futures, options, commodities, and precious metals, in addition to foreign exchange and Treasury markets. Morningstar also offers investment management services through its investment advisory subsidiaries, with more than $180 billion in assets under advisement and management as of Dec. 31, 2015. The company has operations in 27 countries.

    About Redtail Technology
    Redtail Technology is a leading provider of web-based Client Relationship Management (CRM), paperless office, and email archiving solutions in the financial services industry. Easily affordable, easy to implement, and offering integration with many of the industry’s most widely used applications, Redtail is committed to providing financial advisors with the core technologies that drive their day-to-day operations.

    # # #

    ©2016 Morningstar, Inc. All rights reserved.

  • June 4, 2015

    48 Workflows Crafted for Sales, Client Service, Marketing, and Practice Management

    OAKS, Pa., May 20, 2015 – As financial advisors look for new sources of productivity and efficiency, SEI (NASDAQ: SEIC) announced today the launch of SEI ProcessWise, a comprehensive workflow program which streamlines client interactions, sales, marketing, and practice management tasks. With 48 step-by-step workflow processes across multiple business functions, SEI ProcessWise can be integrated with a firm’s CRM system providing staff members with automatic notifications to complete their assigned tasks. Through a partnership with Redtail Technology, SEI has preconfigured all of the workflows within the Redtail CRM platform to enable this integration for advisors using that CRM.

    The program is being launched as advisors face increasingly complex client relationships and ongoing industry consolidation making it more important for firms to create standardized processes in order to drive value. With a wide assortment of workflows and the added power of integration and automation, SEI ProcessWise provides the benefits of a highly-customized solution at a significantly lower cost. While the workflow processes and the integration are complimentary, the program also includes three months of training designed to ensure that advisors adopt the automated workflows into their daily routines at a nominal cost.

    “Despite the fact that they know they need to have workflows and systemized processes, most advisors simply don’t have the time it takes to develop their own or the resources to have someone else come up with a custom solution,” said Raef Lee, Managing Director of the SEI Advisor Network. “We believe we’ve come up with a solution that can be used across most aspects of an advisor’s business. By utilizing these workflows, advisors will ultimately deliver more value to the client experience and increase their firm’s value at the same time.”

    “The collaboration between Redtail and SEI creates one of the deepest levels of workflow integration in the industry,” said Redtail CEO Brian McLaughlin. “With these preconfigured processes, advisors can be confident that they will stay on top of important tasks thereby providing an enhanced and consistent experience to their clients. That’s really key to maintaining and building positive client relationships.”

    A SEI survey1 found that more than half (54 percent) of advisors have yet to adopt workflow processes. Meanwhile, more than half of advisors who claim to have workflows in place actually rely on memory, post-it notes, to-do lists, or traveling checklists to implement tasks.

    To learn more about the SEI Advisor Network, please visit seic.com/advisors.

    About The SEI Advisor Network

    The SEI Advisor Network provides financial advisors with turnkey wealth management services through outsourced investment strategies, administration and technology platforms, and practice management programs. It is through these services that SEI helps advisors save time, grow revenues, and differentiate themselves in the market. With a history of financial strength, stability, and transparency, the SEI Advisor Network has been serving the independent financial advisor market for more than 20 years, with over 6,100 advisors working with SEI, and $48.9 billion in advisors’ assets under management (as of March 31, 2015). The SEI Advisor Network is a strategic business unit of SEI. For more information, visit seic.com/advisors.

    About SEI

    SEI (NASDAQ:SEIC) is a leading global provider of investment processing, investment management, and investment operations solutions that help corporations, financial institutions, financial advisors, and ultra-high-net-worth families create and manage wealth. As of March 31, 2015, through its subsidiaries and partnerships in which the company has a significant interest, SEI manages or administers $648 billion in mutual fund and pooled or separately managed assets, including $258 billion in assets under management and $390 billion in client assets under administration. For more information, visit seic.com.

    1 Source: SEI Survey, November 2013, N = 512

    SEI and RedTail Technology are not affiliated.

  • September 8, 2014
    New Redtail CRM User Interface Incorporates Morningstar’s Proprietary Research and Analytics

    GOLD RIVER, Calif. and CHICAGO, Sept. 8, 2014 — Redtail Technology, a leading provider of client relationship management (CRM) software, and Morningstar, Inc. (MORN), a leading provider of independent investment research, are working together to simplify an advisor’s practice by providing seamless access to Morningstar’s proprietary research and analytics directly within a new Redtail user interface that will launch in the fourth quarter.

    “Throughout the development process, we’ve looked carefully at feature requests and suggestions from our users that have gathered the most support,” Brian McLaughlin, CEO of Redtail Technology, said. “We’re implementing hundreds of those ideas in this release, while also improving overall performance, design, and ease of use.”

    “Our goal is to provide advisors with a more integrated, holistic workflow,” Tricia Rothschild, head of global advisor solutions for Morningstar, said. “As advisors increasingly use Redtail, we’re pleased to offer easier access to investment and portfolio-level information where and when they need it.”

    In addition to integrated Morningstar reports, analytics, and data, the new Redtail CRM user interface offers enhancements to key features:

    • improved Calendar functionality, both at the contact and database user level;
    • more precise and user-friendly Advanced Search;
    • note formatting and commenting capabilities;
    • a new Automations engine that helps users manage daily activities and processes more efficiently; and
    • a new Projects feature with a revamped, advanced workflow management system.

    Redtail CRM subscribers who upgrade to the new version will be able to conduct critical research and stay abreast of timely market information from Morningstar. Without leaving the Redtail platform, subscribers may view:

    • the Morningstar® Report, an on-screen research report for mutual funds, stocks, closed-end funds, and exchange-traded funds; and
    • Morningstar market-monitoring tools on the Redtail dashboard, including the Morningstar Market Barometer(SM), Sector Delta graphics, fair value estimate chart, and Morningstar news content.

    In addition, Redtail CRM subscribers who also have a license for Morningstar® Advisor WorkstationSM or Morningstar OfficeSM will have access to additional reports and research, directly from the Redtail platform. These advisors will be able to:

    • view client portfolios and generate Morningstar portfolio-level reports—including Portfolio SnapshotTM, Portfolio X-Ray®, and Stock IntersectionSM; and
    • generate Investment DetailTM reports for funds, stocks, exchange-traded funds, and closed-end funds.

    If they choose to subscribe to the capability, Morningstar Advisor Workstation and Morningstar Office users will also have access to analyst research and ratings within the Morningstar Report directly from the Redtail platform. Later this year, Morningstar Office users will also have access to client portfolio data within the Redtail CRM.

    “The primary goal of all of our integration efforts is to make those tasks that advisors have to perform on a day-to-day basis easier and more streamlined,” McLaughlin added. “We couldn’t be happier about working with Morningstar to make its extensive investment research available to our mutual subscribers from within Redtail CRM’s new user interface. This is only the first part of our coordinated integration effort, which will deepen significantly over time.”

    Redtail subscribers may switch to its new CRM or continue to use the previous version. Redtail will continue to support the previous CRM and keep all existing training information available, but will base new training materials on the updated user interface. New users who sign up for a free trial will instantly have access to the new interface. Redtail will offer multiple weekly webinars to educate users about the new features available and has an expanded training staff available to provide help and support throughout the transition.

    About Redtail Technology
    Redtail Technology is a leading provider of web-based Client Relationship Management (CRM), paperless office, and email archiving solutions in the financial services industry. Easily affordable, easy to implement and offering integration with many of the industry’s most widely used applications, Redtail is committed to providing financial advisors with the core technologies that drive their day-to-day operations. CRM is ultimately about not only acquiring and managing your clients and prospects – it’s also about servicing them and, in turn, extracting value from the relationships. At the same time, it’s about doing all of these things while simultaneously improving operational efficiency. Visit www.redtailtechnology.com for more information.

    About Morningstar, Inc.
    Morningstar, Inc. is a leading provider of independent investment research in North America, Europe, Australia, and Asia. The company offers an extensive line of products and services for individual investors, financial advisors, asset managers, and retirement plan providers and sponsors. Morningstar provides data on approximately 473,000 investment offerings, including stocks, mutual funds, and similar vehicles, along with real-time global market data on more than 12 million equities, indexes, futures, options, commodities, and precious metals, in addition to foreign exchange and Treasury markets. Morningstar also offers investment management services through its investment advisory subsidiaries and had approximately $169 billion in assets under advisement and management as of June 30, 2014. The company has operations in 27 countries.

    ©2014 Morningstar, Inc.  All rights reserved.
    MORN-P

    Media Contacts:
    Redtail: David Mehlhorn, +1 800-206-5030 or david@redtailtechnology.com
    Morningstar: Carling Spelhaug, +1 312-696-6150 or carling.spelhaug@morningstar.com

  • August 12, 2014

    Customer relationship management platform is designed to expand and enhance the firm’s core technology offerings.

    San Diego, CA (PRWEB) August 12, 2014

    LPL Financial LLC, the nation’s largest independent broker-dealer*, an RIA custodian, and a wholly owned subsidiary of LPL Financial Holdings Inc., today announced a new relationship with Redtail Technology, Inc. (Redtail).

    “At LPL Financial, the solutions we deliver can each be traced directly back to the needs of our advisors and institutions. We have heard from them that a robust customer relationship management (CRM) solution is critical in order to keep pace with demand and deepen client relationships. We believe we have answered this call by establishing a relationship with Redtail,” said Victor Fetter, chief information officer at LPL Financial. “Through this relationship, we plan to offer advisors choice, improved economics and an expanded vision of the role that CRM can play relative to our advisors’ practice growth.”

    Since 2003, Redtail has provided advisors with working solutions that address many of the day-to-day challenges of client management through their flagship product, Redtail CRM. Cloud-based since the product’s inception, the Redtail CRM product has always provided advisors with functionality that offers anywhere, anytime access to their client data, which gives advisors the flexibility to work where and how they want. Designed with powerful workflow process capabilities, multi-user calendaring, a toolbox full of categorization and segmentation tools, strong reporting capabilities and numerous other features to encourage office efficiencies, the Redtail CRM product enables advisors to spend more of their time concentrating on growing and improving client relationships.

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